The dusty desert changed us.

Have your say on the future of Ferly.

Hey you,

Pillow Talk is your 5 minute read on how to enjoy your sex life whilst cultivating a confident, erotic and playful relationship. At the bottom you’ll find:

  • 1 thing to try

  • 2 questions to ponder

  • 3 pieces of content we’re loving

Coaching Support

Each month I work with 5 clients. Join the waitlist and transform your relationship.

Most women I talk to have beautiful, loving relationships but their sex life is an area causing dissatisfaction. And for most of these women, they’ve settled for at best an average, and at worst, a shitty sex life because they believe that’s just the way it is after years in a relationship.

If that sounds like you, I’m here to show you there’s another way. You don’t have to settle. An erotic, pleasurable, playful and emotionally connected relationship is possible for you and your partner.

Burning Man Part Two

Incredible friendships, breath taking beauty, mind altering experiences and absolutely zero body image issues!

It’s been a few weeks since the last newsletter. If you remember, I pressed send in an RV on a road trip to Burning Man. After two weeks of reminiscing, cementing new friendships and catching up on sleep, I’m finally back at work.

Burning Man was an experience like nothing I’ve ever had. All the things I was stressing about before I went, mainly my body image, completely dissipated the minute I arrived. Instead of judgment I witnessed radical self-acceptance and self-expression. It was beautiful and oh so freeing. I feel incredibly lucky to have taken a trip to Black Rock City and I enthusiastically encourage you to check it out too.

I have so many stories to share. Would you like to read some of them?

Burning Man Story Time

Should I share a few of my experiences?

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Reintroduction

Hi, I’m Billie. I went to a festival in the desert, it was transformational and I need to introduce the new me.

Only teasing! I’m the same but Ferly’s evolving. The business is going through a transformation and I want to take a moment to share what’s going on.

In 2019, Anna and I started Ferly. As victims of sexual assault and/or violence we were acutely aware of how crap the support was for women navigating issues relating to sex. It felt like there were two options:

Option A: An over medicalised, heavy handed, Western approach that pushed medication and therapy with it’s incredibly long waitlists.

Option B: Super woo woo, unscientific, ‘spiritual’ offerings that weren’t rooted in evidence and often felt a little predatory to women in vulnerable situations.

Neither of those options worked for us. We wanted to move past our negative experiences and cultivate a relationship to sex that felt sensual, erotic, playful and confident.

And we wanted the support that would help us reach that goal to be rooted in scientific and evidence based frameworks.

We spent a year researching what that would look like and eventually partnered with two incredible practitioners, Dr Lori Brotto and Kate Moyle.

Dr Lori was the first researcher to prove that Mindfulness Based Cognitive Therapy could ‘cure’ female sexual difficulties such as low libido, anorgasmia and painful sex. And Kate Moyle’s approach to psychosexual therapy was rooted in the biopsychosocial (BPS) model.

Combining these modalities we built the Ferly app, the first sexual wellness app democratising access to sex therapy and normalising conversations around seeking support for sexual problems.

It was incredibly innovative and I’m extremely proud of what Anna and I built. Since 2019, the app has supported (mostly for free) 500,000 women from over 70 countries.

That was chapter one. We’re now entering chapter two.

Our mission has always been to empower women to lead a healthy, confident and pleasurable life. The journey hasn’t been easy as investors holding the purse strings (mostly middle aged white men) don’t see the world the way we see it. In fact, one investor actually told me, ‘I don’t think women have any issues when it comes to sex, I just think they don’t really like it. Except my wife, she always orgasms!”.

So we stopped raising money and shifted from a venture backed startup to a bootstrapped business, and it feels good!

Instead of building Ferly to please our investors, we get to build it to please our community, to please you!

In this new chapter, the team has also changed. It’s no longer Anna and Billie, now it’s just me, Billie. I’ll be honest, it’s scary to do this without Anna, she’s been my wing woman for the last 6 years and our relationship is my longest and most successful to date. Anna and I remain incredibly good friends and will continue to work on projects together, including the launch of our upcoming book, but Anna’s Ferly chapter has come to an end and I’m sure you’ll join me in wishing her so much success in her future endeavours.

What does that mean for you? Well, instead of Anna and I co-creating Ferly’s offerings, I’d like to start co-creating them with you.

50,000 people read this newsletter every week but I don’t know much about you. I sincerely want to change that. So please tell me…

  • Why are you opening these emails?

  • What purpose is it serving in your week?

  • How can I make a bigger impact in your life?

  • What goals can I help you achieve?

  • What problems can I help you overcome?

I’m planning the content calendar for the rest of 2024 and start of 2025. This is your chance to share what you’d like to read so that this newsletter becomes the most helpful and enjoyable read of your week.

Can you take less than a minute to fill out this quick survey?

1 Thing to Try This Week

2 Questions to Ponder

  1. Why do you read this email every week?

  2. What change do you want in your intimate life?

Let me know your answers to these questions by replying to this email. I love hearing from you and I’m so grateful when people write to me.

3 Read/Watch/Listens

📚 Art Installations - Incredible art installations at Burning Man

🎧 A Podcast Interview on Ferly’s origin story - Learn more about chapter one

▶️ The Danger of Hiding Who You Are - Why radical self-acceptance is so powerful

 

I’m really excited for chapter two and I hope you’ll play a meaningful role in it. 😍

xx Billie xx

I’m Billie, a certified Holistic Health Coach, Sex Educator and author of a soon to be released sexual wellness manual with Penguin, TedX Speaker, and co-founder of Ferly (where we’ve helped 500,000 folk improve their intimate lives).

I empower women to enjoy their sex lives and cultivate deeply intimate and nourishing relationships.

How I can help you:

✨ 1:1 Coaching

We’ll work together to cultivate a sex life you love and a relationship you’re proud of. I work in an evidence based way, drawing on the latest science. Our time together will be empowering, playful and transformative. Ready? 

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